The Bible Industry. From Geez magazine, Fall 2009.
Seems some Christibods are in a bit of a panic as this article by Canadian author Will Braun first published in Geez Magazine receives greater coverage having been re-run in Sojo.net. Not only are Zondervan the biggest publishers of the Holy Bible they also carry books by leading authors like Rob Bell and Shane Claiborne, who will both speak at the Greenbelt Festival this year. It is Shane Claiborne's wisdom that puts things in candid perspective in these couple of paragraphs:
The Zondervan advantage
'I want to have the broadest readership possible,' Claiborne says by phone, 'I don’t want to be someone who just speaks to the choir.' He says smaller publishers have their advantages but the books he has written for them cost 'two or three times' more than what they would if Zondervan published them.
To judge, or not to judgeWhilst this must be a dilemma for Claiborne, he is a great voice in the very media everyone is apoplectic about, for example, I blogged about his article in lads mag Esquire here. To conclude buying from Zondervan is contributing directly to the devil incarnate, we'd should also stop using the Interweb, oh yes, and stop going to church!
The ongoing News Corp scandal concerns him. 'The current issues ... in England raise all kinds of ethical questions,' he tells me, 'and I would hope that a company whose mission is explicitly Christian, as Zondervan’s is, would take the opportunity to bear witness and to speak into the culture which is so terribly fallen.'
Claiborne is not sure if he will write for Zondervan again. He doesn’t rule it out.
There’s good and bad in each of us, he says, 'we are called to work on the log in our own eye, and I’m sure as heck trying to work on the compromises that I make so that those are minimal when it comes to integrity.'